UI/UX, Graphic Design, Page Layout, Typography, Visual Communication
While working with Tactics Boardshop, an online action sports retailer, I was responsible for designing and implementing an email marketing design system.
In addition to building out the visual system, I worked on crafting branded campaigns that ran throughout the year - from summer boardshorts, to winter snowboard clearance sales, there was always something new to promote right around the corner in this highly seasonal industry.